The world has changed for businesses and the marketing analytics services they reply on. One of the keys to business success in the digital age is taking advantage of demographic reporting tools like location intelligence software, geospatial analysis, and other services to get a good picture of who the market is and how to reach them.
Why is This a Possibility Now?
Satellites are making it all possible. There are always at least 24 active GPS satellites circling the Earth, and often more. These GPS satellites each go around the entire earth once every 12 hours, 12,500 miles above the Earth and moving at 7,000 miles per hour. GPS has truly come into its own; the